Clinical neuropsychologist Dr. Mario Martinez lectures worldwide on how cultural beliefs affect health and longevity. He is the founder of biocognitive science, a new paradigm that investigates the causes of health and the learning of illnesses in cultural contexts. He is the bestselling author of The MindBody Code: How to Change the Beliefs That Limit Your Health, Longevity, and Success. 

In his biocognitive model, Mario identifies complex pathways showing how our cultural beliefs affect our immune, nervous, and endocrine systems, and translates them to create practical applications. He is the preeminent proponent of cultural psychoneuroimmunology, and has published numerous articles on “causes of health” based on his research with healthy centenarians on five different continents.